Bringing a new store into the spotlight isn’t just about opening the doors—it’s about creating excitement, building anticipation, and capturing every eye in town. That’s exactly what Shine Ad Agency accomplished with the Reliance Smart Bazaar Piduguralla launch. From vibrant outdoor hoardings to street-level engagement, here’s how we made sure this store launch echoed across the town.
Campaign Activities Breakdown:
To give Smart Bazaar Piduguralla maximum visibility and buzz, our integrated campaign ran from January 12 to February 26, 2024, strategically mixing outdoor branding, street announcements, print distribution, and on-ground engagement. Let’s dive in:
1. Auto Announcement Campaign
Between February 12–16, we turned up the town’s volume with auto announcements—autos fitted with powerful speakers and branded visuals traveled through busy neighborhoods, spreading Smart Bazaar’s launch offers and store details loud and clear.
From marketplaces to residential lanes, everyone heard about Smart Bazaar’s grand arrival.
2. A4 Leaflet Insertion
On February 12, we executed an A4 leaflet insertion drive, distributing vibrant flyers straight into homes through newspapers. This gave locals a handy reminder to visit and explore the store’s opening offers.
It was a direct, tactile approach that reinforced the brand message alongside their morning news.
3. Promoters for On-Ground Engagement
Our trained promoters (Feb 12–16) acted as friendly brand ambassadors, connecting with shoppers, distributing leaflets, and encouraging store visits—all while wearing branded T-shirts for easy recognition.
Their personal interaction created rapport, trust, and curiosity about the new Smart Bazaar store.
4. Vibrant Store Lighting for Festive Ambiance
From Feb 12–16, we adorned the store exterior with decorative lighting, ensuring Smart Bazaar Piduguralla didn’t just blend in—it sparkled. Evening visitors were greeted with a warm, festive glow that amplified the celebratory mood.
5. High-Impact Outdoor Hoardings (OOH)
We secured premium outdoor spaces for temporary hoardings and store external banners that ran from Jan 12 to Feb 26:
- Temporary OOH Hoardings (10×20 & 20×20 feet) in key town locations
- Store Building External Banners (10×20 & 10×50 feet) directly on the store facade
These towering visuals made sure Smart Bazaar dominated both the skyline and passerby attention for over a month.
You can check Here for How we promote Smart Bazaar in Bhimavaram with auto Stickers Campaign
Conclusion: A Campaign That Lit Up Smart Bazaar Piduguralla
At Shine Ad Agency, our campaigns don’t just spread awareness—they ignite excitement. With a blend of street-level sound, print reach, friendly human interaction, and towering outdoor visuals, we ensured Smart Bazaar Piduguralla opened with a bang that echoed long after the ribbon was cut.
📢 Ready to Make Your Brand Shine?
Whether you’re launching a store, event, or service—Shine Ad Agency brings tailored campaigns that captivate your audience from every corner of town.
👉 Contact us today and let’s craft your next big promotion!
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